By Billy G. · Founder & Lead EditorVerified Jun 4 by Billy G.
LG C4 OLED 65"vsSamsung S90D
Worth-It Score: 75/100WAIT — WAIT under $1699Samsung S90D scores well, but current pricing sits above our fair-price band. Wait for a price drop before pulling the trigger.
✓VerifiedConfidence: 86%
Verdict: Samsung S90D delivers superior value at $1999 MSRP versus LG C4 at $2699, with a 144Hz panel advantage confirmed by Samsung specs. LG C4 counters with Dolby Vision and Brightness Booster per LG's Alpha 9 Gen7 details. S90D wins overall for most buyers seeking QD-OLED performance without the premium.
LG C4 OLED 65" lists at $2,699 while Samsung S90D lists at $1,999 — Samsung S90D undercuts LG C4 OLED 65" by $700 (35%).
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