LG B4 OLED 77 vs Sony Bravia 9 65
Verdict: The LG B4 OLED 77 wins on picture quality with perfect blacks from its OLED panel and larger 77-inch size at $3399 MSRP. The Sony Bravia 9 65 counters with superior brightness via XR Backlight Master Drive and lower $2799 price but trails in dark-room contrast. Size difference makes direct comparison challenging as the LG targets immersive viewing while Sony suits brighter spaces.
LG B4 OLED 77 lists at $3,399 while Sony Bravia 9 65 lists at $2,799 — Sony Bravia 9 65 undercuts LG B4 OLED 77 by $600 (21%).
Winner: LG B4 OLED 77
LG B4 OLED 77: 8/10
Sony Bravia 9 65: 7.5/10
Spec-by-spec comparison
| LG B4 OLED 77 | Sony Bravia 9 65 | |
|---|---|---|
| screen_size | 77-inch | 65-inch |
| panel_type | OLED | Mini LED QLED |
| refresh_rate | 120Hz | 120Hz |
| processor | Alpha 8 AI Processor 4K | XR Processor |
LG B4 OLED 77
What works
- 77-inch OLED panel delivers perfect blacks and infinite contrast
- 4x HDMI 2.1 ports support full 4K 120Hz gaming
- Dolby Vision and Atmos support for premium HDR content
What doesn't
- Lower peak brightness than Mini LED competitors in bright rooms
- Alpha 8 processor lacks the advanced local dimming of higher-tier chips
Sony Bravia 9 65
What works
- XR Backlight Master Drive enables precise local dimming for high brightness
- XR Triluminos Pro delivers wide color gamut and accurate colors
- Google TV platform with strong smart features and upscaling
What doesn't
- Mini LED panel cannot match OLED black levels in dark scenes
- Smaller 65-inch size limits immersion compared to 77-inch options
Bottom line
Our pick: LG B4 OLED 77.
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